Our PeopleInstitutional

Florence Childress Moon

Managing Director, Head of Institutional Business Development

Florence Moon joined KraneShares in June 2019 and is currently a Managing Director and Head of Institutional Business Development, supporting the firm’s institutional efforts. Florence has over 15 years of experience working with institutional clients, handling all aspects of client service and relationship development.

Prior to KraneShares, Florence was a senior member of the VanEck Global institutional business development team, where she was responsible for business development and client service across a suite of mutual funds, hedge funds, ETFs, and separately managed accounts.  During her 12 years with VanEck, she actively worked with investment consultants, endowments, foundations, pensions, family offices, and private banks. During her tenure, the firm grew from approximately $2b to over $50b.

Florence graduated from the University of Virginia with a Bachelor of Arts in Foreign Affairs and French. She also completed a semester abroad at the L’Institut D’Etudes Politiques at the L’Université Lumière-Lyon II. While at the University of Virginia, she was a founding member of the a cappella group Hoos in Treble. She currently resides outside of Annapolis, Maryland, with her husband and two daughters.